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Social Media Management & Marketing: Why Is It Important?

Social Media Management & Marketing: Why Is It Important?

by Kim Nguyen | Dec 21, 2021 | Marketing

With technological innovation growing at an unprecedented rate over the past decades, multiple opportunities have emerged for marketing in online settings. The proliferation of social media channels has allowed businesses to interact with customers and guide them in...
Compelling Copywriting: How to Drive Sales with Killer Copy

Compelling Copywriting: How to Drive Sales with Killer Copy

by Kim Nguyen | Nov 30, 2021 | Marketing

In our media-filled world, you need to know how to grab customers’ attention effectively. Copywriting is the strategy of creating persuasive content for Marketing and Sales with the goal of generating conversions and sales. Essentially, it is a strategy focused...
The Difference Between Social Media Marketing and Content Marketing

The Difference Between Social Media Marketing and Content Marketing

by Kim Nguyen | Nov 10, 2021 | Marketing

Today, most online marketing campaigns feature various strategies that are consolidated into one overarching plan. Despite many marketing strategies operating seamlessly as one, it is essential to understand the distinctions. Social media marketing and content...
B2B Marketing for Software Companies: Important Considerations for Your Business

B2B Marketing for Software Companies: Important Considerations for Your Business

by Kim Nguyen | Sep 28, 2021 | Marketing

Are you a B2B software company looking to implement an effective marketing strategy? B2B software marketing requires clear messaging and a targeted approach. Due to being such a broad field, it is crucial to have a strong strategy in place to effectively convey your...
The Social Media Revolution: How Social Media Has Changed Marketing

The Social Media Revolution: How Social Media Has Changed Marketing

by Kim Nguyen | Jul 27, 2021 | Marketing

Social media is by far one of the most defining technologies of our time. Not to mention, these platforms are being used by billions of people all over the world. The following article will discuss the evolution of social media, how social media has changed marketing...

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