by Jordie Robertson | Mar 25, 2022 | Marketing
Digital marketing is the way of the future: especially on social media. A Sprout Social report says that marketers’ main goal for using social media is to increase brand awareness and engagement, proving it is more than just sales. How different-sized...
by Jordie Robertson | Mar 10, 2022 | Marketing
Is social media still important for businesses? Over the last decade, businesses’ reliance on social media has dramatically increased. Meaning, the short answer is yes, social media is important, however, many businesses aren’t utilising it as well as they...
by Kim Nguyen | Feb 15, 2022 | Marketing
Pay-per-click (PPC) is a well-known advertising strategy that is often considered the go-to method for advertisers to display their ads. PPC is a lucrative and cost-effective opportunity to drive traffic toward your website. However, it also has the potential to be...
by Kim Nguyen | Jan 24, 2022 | Marketing
In order to stay competitive, businesses will need to adjust their digital presence to be more visible, valuable and available to their customers. One key approach to go about this is putting emphasis on SEO for your company’s website. This prompts the burning...
by Kim Nguyen | Dec 21, 2021 | Marketing
With technological innovation growing at an unprecedented rate over the past decades, multiple opportunities have emerged for marketing in online settings. The proliferation of social media channels has allowed businesses to interact with customers and guide them in...
by Kim Nguyen | Nov 30, 2021 | Marketing
In our media-filled world, you need to know how to grab customers’ attention effectively. Copywriting is the strategy of creating persuasive content for Marketing and Sales with the goal of generating conversions and sales. Essentially, it is a strategy focused...
